Tag Archives: Stats

FaceBook Statistics are thru the Roof!

by on January 21, 2010 in Best Practices, FaceBook

After going to sleep way to early last night, I found myself awake at 3 am. What do you do when you are bored at 3 am? I decided to look at FaceBook Statistics. Why? Because I kept thinking the last time I looked there were 250 million active users loading 1 billion photos per month, the newer 350 million number has been out for a few months. I wonder how many photos are getting uploaded now?

The new number is 2.5 billion photos per month! Holy Cow, Batman! Can we simply call FaceBook a Photo Sharing website? This is ridiculous! I am guessing FaceBook is now well over 20 billion photos on the site (the last number I recall was 15 billion). Notably missing is an update to the amount of videos being uploaded monthly. The last update was 10 million videos with an average running time of a minute. This number may be too small for FaceBook to brag about; however, the potential for video in FaceBook has never been greater.

Increasingly FaceBook is a source of entertainment and social interaction, as proven by the numbers. The ability to watch live video shows and comment with your friends will bring a whole new dimension to FaceBook. CNN experimented with this during the presidential inauguration a year ago on FaceBook. It rocked. You Tube did their Live show, then the Live U2 show from the Rose Bowl. O.k, it wasn’t FaceBook and I had nobody online to chat with at 2 am (damn west coast shows), but that really rocked. If I was Conan O’Brien, I’d take my show to FaceBook and leave the networks behind. FaceBook is NOW, are you participating?

As reported by FaceBook:

More than 350 million active users
50% of our active users log on to Facebook in any given day
More than 35 million users update their status each day
More than 55 million status updates posted each day
More than 2.5 billion photos uploaded to the site each month
More than 3.5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week
More than 3.5 million events created each month
More than 1.6 million active Pages on Facebook
More than 700,000 local businesses have active Pages on Facebook
Pages have created more than 5.3 billion fans

Average user has 130 friends on the site
Average user sends 8 friend requests per month
Average user spends more than 55 minutes per day on Facebook
Average user clicks the Like button on 9 pieces of content each month
Average user writes 25 comments on Facebook content each month
Average user becomes a fan of 2 Pages each month
Average user is invited to 3 events per month
Average user is a member of 12 groups

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The Law Of LARGE Numbers

by on July 15, 2009 in FaceBook

Looking at a few stats today, I am in awe of the Law of Large Numbers. FaceBook is approaching 250 million users, most of which think of it as their “social” network. LinkedIn has eclipsed 40 million users, most of which think of it as their “professional” network.

How do you make FaceBook “professional?” Easy, put up a full and complete profile that enables your friends and connections to know you better than they do in the real world. This means all of your jobs with full detailed summaries, just like on your resume with all of the interesting details that make you worthy of being a friend. Want to do business? Keep it “Off The Wall” (RIP Michael Jackson) and use the email system to talk shop and open relationships and opportunities.

LinkedIN? Keep it simple. Get on the phone and follow up with those connections in the real world. Use that mobile phone in your pocket to make business happen. If you are not using your minutes each month you are losing business. Get on the phone and make it happen.

Look at the size of Linked and FaceBook and get the Law Of Large Numbers working for you.

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