Events on FaceBook and LinkedIn have been huge, looking at the networks – we are in the early stages of a major revolution. What do I see coming down the pipeline? How about Events on FaceBook that you can pay for with FaceBook Credits? How about integrating your EventBrite Page with FaceBook? EventBrite claims to have sold over 32 million tickets to events and attributes $12 of revenue for each Share of your Event on FaceBook. How many people do you want to Share your next event? How about creating an incentive for people to check-in at your event on FaceBook – what is this worth to you? The hardest part of Social Events is getting people to invite their friends to your Event, unlock this mystery box and you are sitting on a gold mine.
Social Reviews? Yes, reviews are huge. Google indexes them and attaches them to your Google Place Page. Depending on your industry, you may want to use a service like DemandForce, that will solicit reviews from your customer and publish them in a Tab on FaceBook as well as to a searchable resource such as your Google Place Page increasing your SEO ranking. LinkedIn enabled reviews/recommendations for services and products on Company Pages on LinkedIn. This may be the missing link companies have been waiting for to find value in their company Pages on LinkedIn. Are you getting ready for 2012?
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