Filling in Your Profile

This week I have talked with a lot of people that are on FaceBook and/or LinkedIn and we have sat down and looked at their profile. It is surprising how dynamic, smart, creative people have a boring profile. When I am feeling kind, I recognize this is a lack of committment to the social network. They probably signed up reluctantly and slowly embraced FaceBook or LinkedIn without ever going back to flush out their profile. When I am feeling cruel I say, Do Not Be Lazy! We may only know you by your profile and what you post.

Take the time to fill in your profile. Don’t know what to do? Look at my links at the top of the page on the various networks, follow the rules. Then look at your friends, people you know, people who scare you (could be me ;-) and do what they do. Start by copying, then be a leader. Do it better, do it in your voice. Be true to yourself, but do not remain aloof. The cold hard truth is that FaceBook and LinkedIn are worthless without you. It is not the features that define the social networks it is the people, we are the people.

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3 Responses to “Filling in Your Profile”

  1. diane materazzi April 11, 2009 at 12:19 am #

    Jamie, don’t be so hard on people who do not go to great lengths to fill out their profile. I’m learning that it is all about choice. We all use facebook the way that is most comfortable to us. You are very dedicated to social networking while others use it in a very basic way. I appreciate your expertise and will read your blogs but ease up. Do not call us ‘Lazy” maybe facebook is not a passion; just yet anyway!

  2. admin April 12, 2009 at 6:05 pm #

    Great point Diane! Social Media Marketing is evolving so quickly that 6 months from now I may be encouraging you to delete all details from your profile ;-) I do believe that all of us should be engaged in one of the networks, be it FaceBook or LinkedIn or MySpace or any of the social networks out there. While you may not love FaceBook yet, by filling in the details on your profile you enable us to get to know you better. As a side note, this blog is geared towards the professionals who want to use social media for their business. For you who works remotely, I imagine social media will be increasingly important. You should be the Queen of LinkedIn!!!

  3. diane materazzi April 15, 2009 at 12:26 am #

    thanks Jamie for your patience. I will check this blog cause I’m willing to learn and maybe I can catch some basic ideas. :)

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